Canning House is a British institution which aims to boost both cultural and economical relationships between the UK and Ibero-America. I was initially comissioned to design a couple of prints but found out that there was no direction in terms of visual discourse. The project then turned out to be much broader, as I came up with a whole new visual system, striving to communicate CH's institutional remodelling. In a few words, the visual elements relate to the vibrant Latin American cultural context.
Subsequently a series of print materials were designed and the new identity is being gradually implemented.
Role: concept, art direction, design
Credits: Nigel, Luiza (Canning House)
